Publishers are constantly looking for ways to increase their newspaper advertising revenue, and digital strategy plays an important role. With TourSphere™, publishers can easily create mobile tour guides and quickly insert ads.
Thanks to TourSphere’s easy content platform and low monthly cost, it’s an ideal digital advertising solution for local newspapers and magazines to expand their advertising options.
Use the TourSphere™ Builder to create a custom app for your publication that features evergreen content, like tourist information or resident data.
Then insert digital advertisements directly into TourSphere™ Builder, and they’ll automatically appear in your publication’s app.
Readers and visitors can pull up your publisher app on their iPhone®, Android®, tablet or any device with a web browser. Because TourSphere™ apps are web-based, any changes you make—including changes to the ads—will be live right away.
Your tour will work on any smartphone, like an Android®, Blackberry®, or iPhone®, or on a tablet device like the iPad®. TourSphere™ can also place your app in the iTunes® store, where you can charge for it. You can test drive Toursphere™ Builder for free.
Quick & Easy App Generator: Building an app can take incredible amounts of time and many thousands of dollars. TourSphere™ allows you to build an app for free using the TourSphere™ Builder, a user-friendly, programmer-free platform. TourSphere’s content and creative team can also build the app for you.
Repurpose Your Content: Whether your newspaper is creating video and audio content or churning out great writing, the TourSphere™ Builder is an easy way to give your content new life while also developing a new advertising channel.
Provide Current Information: If you create an iPhone® or Android® App, it becomes much more difficult and cumbersome to update the app each time there is a change in content or advertiser. TourSphere™ Builder allows you to upload changes, and they’re deployed immediately.
Appeal to Many Readers: An iPhone® or Android® app allows you to only serve a specific population of mobile phone users. TourSphere™ apps are web based and look like a native iPhone® or Android® apps, but operate on any device with a web browser.
Gather Valuable Data: TourSphere™ provides you with real-time analytics for app users that can be used for advertisers and ROI. Plus, you can build surveys to collect information from users.